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Competitor Analysis - Marketing Questions for IBPS SO and SBI SO Exams

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Directions: Study the following questions carefully and answer the questions given below.

important for :
IBPSClerk SBIClerk

  • 1.
    Which of the following products is most commonly sold on the basis of the emotional attributes of its brand name?
    A. Industrial printing equipment B. Soft drinks
    C. Fresh milk D. Cheese
    E. None of these

  • 2.
    Palmolive soap, shampoo and moisturizer brands belong to a brand _________.
    A. Spectrum B. Segment
    C. Market D. Family
    E. None of these

  • 3.
    A differentiated product may be unique in the marketplace, but it will only be successful under which of the following circumstances?
    A. If it satisfies customers’ needs B. If the price differential is minimal
    C. If the brand can be classed as aspirational D. Differentiated products will always be successful
    E. None of these

  • 4.
    A brand is a shorthand method which a manufacturer can use to identify its product as being distinctive. However, to be of value to a customer, this depends on which of the following brand characteristics being present?
    A. Awareness B. Interest
    C. An emotional attribute D. Consistency
    E. None of these

  • 5.
    Which of the following is NOT generally recognized as an element of the marketing mix?
    A. Profitability B. Promotion
    C. Product D. Place

IBPS SO 2017 Mains exam is approaching fast and most of the IBPS SO exam aspirants must be preparing hardest to complete the maximum syllabus with an aim to secure the marks that can land you among the toppers. Keeping the same in mind, www.smartkeeda.com has brought to you Marketing Quizzes with Marketing Questions that can prove extremely beneficial for the upcoming IBPS SO Mains exam. Here’s a 10 Marketing Question Quiz set for you to attempt. Read the question carefully and try to select the correct answer. Complete explanation with real life examples is given with each of the questions. Kindly check the explanation part once you are done with all the 10 Marketing questions.  

All the best!
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